{"id":1032,"date":"2026-07-18T05:37:06","date_gmt":"2026-07-18T05:37:06","guid":{"rendered":"https:\/\/nationallogisticspost.com\/?p=1032"},"modified":"2026-07-18T05:37:06","modified_gmt":"2026-07-18T05:37:06","slug":"modern-day-snake-oil-in-the-wellness-aisle","status":"publish","type":"post","link":"https:\/\/nationallogisticspost.com\/?p=1032","title":{"rendered":"Modern-Day Snake Oil in the Wellness Aisle"},"content":{"rendered":"
\n
\n

O<\/span>n July 15, the Federal Trade Commission <\/span>finalized an order<\/span> against the wellness company Vanilla Chip LLC, which does business as TruHeight, over deceptive advertising of height-growth supplements for kids and teens. TruHeight used review manipulation and unsupported health claims as ploys in its marketing.<\/span><\/span><\/p>\n

Read more The Road to Serfdom Has an EU Exit Ramp<\/a><\/p>\n

Few things are easier for predatory businesses to capitalize on than a parent\u2019s love for their child. For anxious parents and self-conscious kids, height can feel like the determining factor in health, athletics, masculinity, and social life. And importantly for Mom and Dad\u2019s wallet, it opens the door for wondering if there is somehow a solution.<\/span><\/p>\n

The market for monetizing and preying upon those anxieties has never been wider.<\/span><\/p>\n

According to the FTC, since at least 2020, TruHeight marketed its \u201cprotein shakes, gummies, capsules, and other supplements\u201d as clinically proven to increase height. At the center of the issue were <\/span>the claims<\/span> that the products caused kids and teens to grow taller than they would have otherwise, were backed by real clinical evidence, and that customer testimonials were honest reviews.<\/span><\/span><\/p>\n

None of those claims were true. The company\u2019s \u201cclinical evidence\u201d came from a single, company-sponsored study of 32 subjects that found no meaningful difference between the experimental and control groups. Many of TruHeight\u2019s \u201cglowing\u201d reviews came from employees, customers who were offered discounts, or vendors paid to create fake social media profiles to post fake reviews.<\/span><\/p>\n

The FTC ruled that TruHeight must pay $750,000 in fines for its fishy business tactics and is barred from making any further \u201cfalse or unsupported health claims\u201d and \u201cusing fake or incentivized customer reviews.\u201d<\/span><\/p>\n

TruHeight\u2019s marketing formula is a familiar sight for anybody who has seen or engaged modern wellness advertising in recent years: the oh-so-glowing testimonials, clinical-sounding but empty claims, and just enough trappings of legitimacy to keep the pitch from smelling like snake oil.\u00a0<\/span><\/p>\n

Read more Real and Imagined Benefits of Trump Accounts<\/a><\/p>\n

Whether it\u2019s TikTok Shop scam artists <\/span>selling<\/span> laxatives as <\/span>magical<\/span><\/i> weight-loss detox supplements or teas that \u201cflush out toxins\u201d in 48 hours, many of these \u201cwellness\u201d companies do not even need to retain customers after their products have no effect. The next \u201ccutting-edge\u201d supplement from the marketing department is already on the way to empty out wallets.<\/span><\/span><\/p>\n

The global wellness industry, which <\/span>reached<\/span> $6.8 trillion in 2024 and has doubled in size since 2013, seemingly has a powder, gummy, or capsule for every fear or issue. A 2025 KFF\/Washington Post <\/em><\/span>survey<\/span> of parents found that about eight in 10 parents see information or advice about children\u2019s health on social media at least occasionally, and three in 10 see such advice daily or weekly. About four in 10 parents said it is difficult to know what advice to trust from online content and influencers.<\/span><\/span><\/p>\n

According<\/span><\/span> to a re<\/span>cent Mott Children\u2019s Hospital National Poll, nearly half of all parents of young children, aged 0\u20134, rated social media as \u201cvery useful\u201d for getting new ideas to try. When every insecurity, from height to weight or acne, has a supplement, parents looking for help are forced to sort through the online marketplace on their own or trust what content creators have to say. Just don\u2019t forget to use the influencer code at checkout for 10 percent off.<\/span><\/p>\n

TruHeight is a reminder that the wellness industry does not need to cure anything to make money. Companies like it only need to make the next gummy, powder, or shake seem like the thing that might finally work.<\/span><\/p>\n

Read more The Government Should Not Own the Means of Production in America<\/a><\/p>\n

READ MORE from Henry Zavalick:<\/strong><\/p>\n

The High-T Department of War<\/strong><\/p>\n

God, Man, and Race at Yale<\/strong><\/p>\n

The Communists Inside the DSA<\/strong><\/p>\n<\/div>\n<\/div>\n","protected":false},"excerpt":{"rendered":"

A most wonderful article<\/p>\n","protected":false},"author":1,"featured_media":1031,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[28],"tags":[],"class_list":["post-1032","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-newsfeed"],"yoast_head":"\nModern-Day Snake Oil in the Wellness Aisle - National Logistics Post<\/title>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/nationallogisticspost.com\/?p=1032\" \/>\n<meta property=\"og:locale\" content=\"en_US\" \/>\n<meta property=\"og:type\" content=\"article\" \/>\n<meta property=\"og:title\" content=\"Modern-Day Snake Oil in the Wellness Aisle - National Logistics Post\" \/>\n<meta property=\"og:description\" content=\"A most wonderful article\" \/>\n<meta property=\"og:url\" content=\"https:\/\/nationallogisticspost.com\/?p=1032\" \/>\n<meta property=\"og:site_name\" content=\"National Logistics Post\" \/>\n<meta property=\"article:published_time\" content=\"2026-07-18T05:37:06+00:00\" \/>\n<meta name=\"author\" content=\"admin\" \/>\n<meta name=\"twitter:card\" content=\"summary_large_image\" \/>\n<meta name=\"twitter:label1\" content=\"Written by\" \/>\n\t<meta name=\"twitter:data1\" content=\"admin\" \/>\n\t<meta name=\"twitter:label2\" content=\"Est. reading time\" \/>\n\t<meta name=\"twitter:data2\" content=\"3 minutes\" \/>\n<script type=\"application\/ld+json\" class=\"yoast-schema-graph\">{\"@context\":\"https:\\\/\\\/schema.org\",\"@graph\":[{\"@type\":\"Article\",\"@id\":\"https:\\\/\\\/nationallogisticspost.com\\\/?p=1032#article\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/nationallogisticspost.com\\\/?p=1032\"},\"author\":{\"name\":\"admin\",\"@id\":\"https:\\\/\\\/nationallogisticspost.com\\\/#\\\/schema\\\/person\\\/af6e6ad9b3cf5bfe495dc5541ee6a5cc\"},\"headline\":\"Modern-Day Snake Oil in the Wellness Aisle\",\"datePublished\":\"2026-07-18T05:37:06+00:00\",\"mainEntityOfPage\":{\"@id\":\"https:\\\/\\\/nationallogisticspost.com\\\/?p=1032\"},\"wordCount\":625,\"commentCount\":0,\"image\":{\"@id\":\"https:\\\/\\\/nationallogisticspost.com\\\/?p=1032#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/nationallogisticspost.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/0ba8a7baed133293caa0f7a6320e78a5.jpg\",\"articleSection\":[\"Newsfeed\"],\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"CommentAction\",\"name\":\"Comment\",\"target\":[\"https:\\\/\\\/nationallogisticspost.com\\\/?p=1032#respond\"]}]},{\"@type\":\"WebPage\",\"@id\":\"https:\\\/\\\/nationallogisticspost.com\\\/?p=1032\",\"url\":\"https:\\\/\\\/nationallogisticspost.com\\\/?p=1032\",\"name\":\"Modern-Day Snake Oil in the Wellness Aisle - National Logistics Post\",\"isPartOf\":{\"@id\":\"https:\\\/\\\/nationallogisticspost.com\\\/#website\"},\"primaryImageOfPage\":{\"@id\":\"https:\\\/\\\/nationallogisticspost.com\\\/?p=1032#primaryimage\"},\"image\":{\"@id\":\"https:\\\/\\\/nationallogisticspost.com\\\/?p=1032#primaryimage\"},\"thumbnailUrl\":\"https:\\\/\\\/nationallogisticspost.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/0ba8a7baed133293caa0f7a6320e78a5.jpg\",\"datePublished\":\"2026-07-18T05:37:06+00:00\",\"author\":{\"@id\":\"https:\\\/\\\/nationallogisticspost.com\\\/#\\\/schema\\\/person\\\/af6e6ad9b3cf5bfe495dc5541ee6a5cc\"},\"breadcrumb\":{\"@id\":\"https:\\\/\\\/nationallogisticspost.com\\\/?p=1032#breadcrumb\"},\"inLanguage\":\"en-US\",\"potentialAction\":[{\"@type\":\"ReadAction\",\"target\":[\"https:\\\/\\\/nationallogisticspost.com\\\/?p=1032\"]}]},{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/nationallogisticspost.com\\\/?p=1032#primaryimage\",\"url\":\"https:\\\/\\\/nationallogisticspost.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/0ba8a7baed133293caa0f7a6320e78a5.jpg\",\"contentUrl\":\"https:\\\/\\\/nationallogisticspost.com\\\/wp-content\\\/uploads\\\/2026\\\/07\\\/0ba8a7baed133293caa0f7a6320e78a5.jpg\",\"width\":1920,\"height\":1280},{\"@type\":\"BreadcrumbList\",\"@id\":\"https:\\\/\\\/nationallogisticspost.com\\\/?p=1032#breadcrumb\",\"itemListElement\":[{\"@type\":\"ListItem\",\"position\":1,\"name\":\"Home\",\"item\":\"https:\\\/\\\/nationallogisticspost.com\\\/\"},{\"@type\":\"ListItem\",\"position\":2,\"name\":\"Modern-Day Snake Oil in the Wellness Aisle\"}]},{\"@type\":\"WebSite\",\"@id\":\"https:\\\/\\\/nationallogisticspost.com\\\/#website\",\"url\":\"https:\\\/\\\/nationallogisticspost.com\\\/\",\"name\":\"National Logistics Post\",\"description\":\"\",\"potentialAction\":[{\"@type\":\"SearchAction\",\"target\":{\"@type\":\"EntryPoint\",\"urlTemplate\":\"https:\\\/\\\/nationallogisticspost.com\\\/?s={search_term_string}\"},\"query-input\":{\"@type\":\"PropertyValueSpecification\",\"valueRequired\":true,\"valueName\":\"search_term_string\"}}],\"inLanguage\":\"en-US\"},{\"@type\":\"Person\",\"@id\":\"https:\\\/\\\/nationallogisticspost.com\\\/#\\\/schema\\\/person\\\/af6e6ad9b3cf5bfe495dc5541ee6a5cc\",\"name\":\"admin\",\"image\":{\"@type\":\"ImageObject\",\"inLanguage\":\"en-US\",\"@id\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g\",\"url\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g\",\"contentUrl\":\"https:\\\/\\\/secure.gravatar.com\\\/avatar\\\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g\",\"caption\":\"admin\"},\"sameAs\":[\"http:\\\/\\\/nationallogisticspost.com\"],\"url\":\"https:\\\/\\\/nationallogisticspost.com\\\/?author=1\"}]}<\/script>\n<!-- \/ Yoast SEO plugin. -->","yoast_head_json":{"title":"Modern-Day Snake Oil in the Wellness Aisle - National Logistics Post","robots":{"index":"index","follow":"follow","max-snippet":"max-snippet:-1","max-image-preview":"max-image-preview:large","max-video-preview":"max-video-preview:-1"},"canonical":"https:\/\/nationallogisticspost.com\/?p=1032","og_locale":"en_US","og_type":"article","og_title":"Modern-Day Snake Oil in the Wellness Aisle - National Logistics Post","og_description":"A most wonderful article","og_url":"https:\/\/nationallogisticspost.com\/?p=1032","og_site_name":"National Logistics Post","article_published_time":"2026-07-18T05:37:06+00:00","author":"admin","twitter_card":"summary_large_image","twitter_misc":{"Written by":"admin","Est. reading time":"3 minutes"},"schema":{"@context":"https:\/\/schema.org","@graph":[{"@type":"Article","@id":"https:\/\/nationallogisticspost.com\/?p=1032#article","isPartOf":{"@id":"https:\/\/nationallogisticspost.com\/?p=1032"},"author":{"name":"admin","@id":"https:\/\/nationallogisticspost.com\/#\/schema\/person\/af6e6ad9b3cf5bfe495dc5541ee6a5cc"},"headline":"Modern-Day Snake Oil in the Wellness Aisle","datePublished":"2026-07-18T05:37:06+00:00","mainEntityOfPage":{"@id":"https:\/\/nationallogisticspost.com\/?p=1032"},"wordCount":625,"commentCount":0,"image":{"@id":"https:\/\/nationallogisticspost.com\/?p=1032#primaryimage"},"thumbnailUrl":"https:\/\/nationallogisticspost.com\/wp-content\/uploads\/2026\/07\/0ba8a7baed133293caa0f7a6320e78a5.jpg","articleSection":["Newsfeed"],"inLanguage":"en-US","potentialAction":[{"@type":"CommentAction","name":"Comment","target":["https:\/\/nationallogisticspost.com\/?p=1032#respond"]}]},{"@type":"WebPage","@id":"https:\/\/nationallogisticspost.com\/?p=1032","url":"https:\/\/nationallogisticspost.com\/?p=1032","name":"Modern-Day Snake Oil in the Wellness Aisle - National Logistics Post","isPartOf":{"@id":"https:\/\/nationallogisticspost.com\/#website"},"primaryImageOfPage":{"@id":"https:\/\/nationallogisticspost.com\/?p=1032#primaryimage"},"image":{"@id":"https:\/\/nationallogisticspost.com\/?p=1032#primaryimage"},"thumbnailUrl":"https:\/\/nationallogisticspost.com\/wp-content\/uploads\/2026\/07\/0ba8a7baed133293caa0f7a6320e78a5.jpg","datePublished":"2026-07-18T05:37:06+00:00","author":{"@id":"https:\/\/nationallogisticspost.com\/#\/schema\/person\/af6e6ad9b3cf5bfe495dc5541ee6a5cc"},"breadcrumb":{"@id":"https:\/\/nationallogisticspost.com\/?p=1032#breadcrumb"},"inLanguage":"en-US","potentialAction":[{"@type":"ReadAction","target":["https:\/\/nationallogisticspost.com\/?p=1032"]}]},{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/nationallogisticspost.com\/?p=1032#primaryimage","url":"https:\/\/nationallogisticspost.com\/wp-content\/uploads\/2026\/07\/0ba8a7baed133293caa0f7a6320e78a5.jpg","contentUrl":"https:\/\/nationallogisticspost.com\/wp-content\/uploads\/2026\/07\/0ba8a7baed133293caa0f7a6320e78a5.jpg","width":1920,"height":1280},{"@type":"BreadcrumbList","@id":"https:\/\/nationallogisticspost.com\/?p=1032#breadcrumb","itemListElement":[{"@type":"ListItem","position":1,"name":"Home","item":"https:\/\/nationallogisticspost.com\/"},{"@type":"ListItem","position":2,"name":"Modern-Day Snake Oil in the Wellness Aisle"}]},{"@type":"WebSite","@id":"https:\/\/nationallogisticspost.com\/#website","url":"https:\/\/nationallogisticspost.com\/","name":"National Logistics Post","description":"","potentialAction":[{"@type":"SearchAction","target":{"@type":"EntryPoint","urlTemplate":"https:\/\/nationallogisticspost.com\/?s={search_term_string}"},"query-input":{"@type":"PropertyValueSpecification","valueRequired":true,"valueName":"search_term_string"}}],"inLanguage":"en-US"},{"@type":"Person","@id":"https:\/\/nationallogisticspost.com\/#\/schema\/person\/af6e6ad9b3cf5bfe495dc5541ee6a5cc","name":"admin","image":{"@type":"ImageObject","inLanguage":"en-US","@id":"https:\/\/secure.gravatar.com\/avatar\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g","url":"https:\/\/secure.gravatar.com\/avatar\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g","contentUrl":"https:\/\/secure.gravatar.com\/avatar\/50b1ad2e498f523425ee0a8cc5180a210646db1622662a3d56cc405d3e0c346a?s=96&d=mm&r=g","caption":"admin"},"sameAs":["http:\/\/nationallogisticspost.com"],"url":"https:\/\/nationallogisticspost.com\/?author=1"}]}},"_links":{"self":[{"href":"https:\/\/nationallogisticspost.com\/index.php?rest_route=\/wp\/v2\/posts\/1032","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/nationallogisticspost.com\/index.php?rest_route=\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/nationallogisticspost.com\/index.php?rest_route=\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/nationallogisticspost.com\/index.php?rest_route=\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/nationallogisticspost.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcomments&post=1032"}],"version-history":[{"count":0,"href":"https:\/\/nationallogisticspost.com\/index.php?rest_route=\/wp\/v2\/posts\/1032\/revisions"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/nationallogisticspost.com\/index.php?rest_route=\/wp\/v2\/media\/1031"}],"wp:attachment":[{"href":"https:\/\/nationallogisticspost.com\/index.php?rest_route=%2Fwp%2Fv2%2Fmedia&parent=1032"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/nationallogisticspost.com\/index.php?rest_route=%2Fwp%2Fv2%2Fcategories&post=1032"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/nationallogisticspost.com\/index.php?rest_route=%2Fwp%2Fv2%2Ftags&post=1032"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}